Small business professionals and dental surgeries know that in order to be successful, they not only need to acquire new customers, they also have to keep their current customers happy so that they become repeat customers.

Client retention is more valuable and costs less money than finding new cus...

If you’re a dentist who lands on this page, you understand something about the future.

You understand that the dental market that our fathers toiled in is nothing like the dental market of today. Today’s dental market is saturated with advertisements. You might want to find out:

how can I stand...

Start Your Dental SEO Strategy With Local SEO

When you say “SEO,” you haven’t said everything.

There are many types of search engine optimization. There’s international SEO, typical SEO, ecommerce SEO, and Local SEO.

You want to focus on Local SEO.

Why? Because you’re running a business that...

How you can take advantage of citations to improve your SEO

It’s no secret that building authoritative backlinks requires a combination of passion, creativity, relationship-building with key influencers, and perseverance.

But, what about the easy to attain backlinks? Isn’t there a way you can bu...

Mobile app development has helped some of the biggest companies in the world reach audiences in exciting new ways. Is it right for you?

According to, xAd 69% of people who search for a service on their phone plan to make a purchase at a physical location. This statistic has a subtle but significan...

“Tea, Earl Grey, hot.”

Those words, uttered countless times by Captain Jean-Luc Picard on “Star Trek: The Next Generation,” perhaps sum up what the vision of the future was even just 20 years ago. It was a concept of a world in which we could directly speak to our computers and receive immediate f...

I learned the hard way that, while content is still king, good writing is only half the battle won. A witty, entertaining, and well-told blog post won’t automatically result in a flurry of traffic to your website (apparently the “if you build it, they will come” theory only applies in baseball movie...

1. Write an eBook to establish your company as an industry expert.

A unique approach to attracting new clients is to write an eBook. Pick a topic within your industry, and provide practical solutions to pain points that people in your target market currently experience. The information you provide...

Business blogging is a marketing tactic that uses blogging to get your business more online visibility. A business blog is a marketing channel (just like social media, direct mail, email marketing, etc.) that helps support business growth.

I had a co-worker email me the other day asking for a blog...

Before you start writing any piece of content, make sure you understand your audience, know your goals, and have a plan for what comes after.

Your company has a blog, but it’s currently just promoting your products – leading to little traffic or engagement from visitors. You’re starting to wonder...

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